Creative Strategist · Brand Thinker · Account Partner
I work at the intersection of brand strategy, creative direction, and account management — translating business goals into meaningful brand and campaign work.
Brand strategy, positioning, and campaign execution for one of Mumbai's most iconic heritage dairy brands. Drove communication improvements across digital and retail touchpoints.
Outcome
+20% revenue growth through campaign and communication improvements
Brand partner work with the internal Fastrack team — joining brainstorming sessions, building brand decks, and supporting campaign thinking and positioning exploration.
Outcome
Brand decks and campaign concepts delivered in collaboration with internal team
Social media management for Shrumei, a skincare brand. Handled client communication, planned and directed shoots, and brainstormed content calendars to build the brand's digital presence.
Outcome
Consistent social media presence and shoot direction established
Marketing management and brand communication for IceCap Advisors. Developed brand messaging and digital communication strategy for a financial advisory firm.
Outcome
Structured brand communication framework across platforms
Founded and built Velvet Verve — a fashion label — from scratch. Handled full brand strategy, identity, positioning, and content direction as founder.
Outcome
Full brand built from 0 — identity, positioning, and content
Brand strategy, positioning, visual identity, and brand guidelines for a storytelling-led socks brand. Built the go-to-market direction and business plan with the founder.
Outcome
Full brand built — from strategy to identity, ready for market
Creative strategy and marketing for a Southeast Asian hawker-style food and entertainment concept in Kalyani Nagar. Developed brand campaigns, social content, and on-ground activations.
Outcome
Brand presence and footfall campaigns built from launch
Brand strategy and marketing for Gather — a restaurant concept under Together Hospitality. Driving seasonal campaigns, brand storytelling, and customer experience initiatives.
Outcome
Seasonal campaigns and brand narrative established
I'm a creative strategist and brand thinker based in Mumbai / Pune, working at the intersection of strategy, creativity, and execution across brand, hospitality, and lifestyle.
My work focuses on translating business goals into clear brand direction — whether that's shaping positioning, building campaign ideas, directing content, or aligning creative and production teams to bring ideas to life.
I've worked across FMCG, fashion, finance, lifestyle, and hospitality — supporting brand positioning, campaign development, restaurant activations, retail experiences, and digital communication.
Currently, I lead brand strategy and marketing as Creative Strategist at Together Hospitality across Izipizi Street, Gather, and Juju Bar — developing on-ground and digital campaigns, brand storytelling, and creative direction across social media and in-store branding.
My experience as a content creator and model has given me a strong understanding of visual storytelling, audience behaviour, and production workflows — allowing me to bridge strategy with execution effectively.
Together Hospitality
Design Asylum Studio (Freelance)
Please See//
Velvet Verve
Majhe Moje (Freelance)
IceCap Advisors (Freelance)
Brand Collaborations
"Success for me is inspiring"
An interview on Manya's journey as a content creator, model, and brand strategist — and what success means to her.
10 Emerging D2C Brands in India
Velvet Verve featured among the top emerging direct-to-consumer brands shaping India's new retail landscape.
Top 10 Emerging Startups of India to Watch in 2025
Recognised as one of India's most exciting emerging startups to watch — a spotlight on Velvet Verve's growth story.
Velvet Verve — Stitching a New Narrative in Fashion
A feature on how Velvet Verve is redefining contemporary Indian fashion with a bold, story-driven brand identity.
Manya Saini — Influencer Profile
Listed as a notable Instagram influencer, recognised for high-performing brand content and audience engagement.
Currently open to brand strategy briefs, creative direction projects, and account partnerships. Let's talk.